DT and AKQA have combined to provide an unrivalled combination of global and local market leadership. Their mission is to architect and create the future for brands across the Asia Pacific region.
While 2016 was a record year for us, this is the next chapter in our 20 year journey. Over time DT will transition to become AKQA.
Brian Vella, CEO at DT explains “We wanted to take our business to a global level and looked for a partner with shared values, culture and vision. Having made that decision, it was pretty straightforward and we reached out to AKQA. For the last 20 years Ajaz and his team have been an inspiration to so many, redefining the industry”.
Australia has long held appeal for Ajaz Ahmed, AKQA founder and CEO. “Australia and New Zealand regularly are ranked among the most creative countries in the world,” he shares. “It’s always been a dream to launch in the Australasia region.”
The announcement is the latest in a movement of global growth for AKQA, who in the past 18 months have added more than 300 employees through new office openings in Italy, Brazil, Sweden and the UK. DT joining, with its offices in Melbourne, Sydney, Auckland and Singapore takes total employees to over 2000 worldwide.
While a bigger team provides clients with greater global coverage, Ajaz reminds us: “Our aim has never been to be the biggest, it’s to be the best.”
Ajaz provides a glimpse into the strategy behind the partnership: “I can’t think of a better way to strengthen our new positioning as a world-class brand experience agency. The talent, capability and class Brian and DT possess will immediately further our mission to define, create and deliver the future of our clients’ brands.”
Brian continued: “AKQA’s commitment to meaningful, strategic innovation is one of the characteristics that differentiates the firm, and we can’t wait to learn and contribute on the global stage.”